FOCUS ON THESE 2 ASPECTS OF YOUR RESUME TO STAND OUT

The importance of a candidate’s resume can’t be overstated.  After all, if a hiring manager has the choice of two candidates they consider equal in every other way, how do you suppose they’ll “break the tie,” so to speak?
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With the candidates’ resumes, that’s how.

Your resume is the “hook” that helps you navigate the entire hiring process.  First, it gets your foot in the door with a phone interview.  Then, if you secure a face-to-face interview, it should ideally create a positive impression of you for those who are conducting that interview.

Without an impressive interview, it’s difficult to create the kind of opportunities you’re seeking during a job search.  That’s why your resume must stand out from the crowd.
However, how exactly do you accomplish that?

Obviously, the way to NOT accomplish that is by exaggerating on your resume or by outright lying.  That is never an acceptable strategy, no matter how justified you might feel by implementing it.  Not only is it unethical, but it also backfires far more often than you think.

No, the way to stand out is not to add false information to your resume.  The way to stand out is to focus on the content that’s already in your resume.  Specifically, you should focus on doing the following two things to that content:
1. Strengthen the content by emphasizing your skills, expertise, and experience in relation to the position for which you’re applying.
2. Make the content more attractive by enhancing its presentation, which includes its style and format.

It helps to put yourself in the hiring manager’s shoes.  What would you want to see on a candidate’s resume?  What would impress you?  What would stand out?

Not only that, but your resume should also provide the following three pieces of information:
1. How you present (brand) yourself
2. What you’ve accomplished in the past
3. What you’re capable of accomplishing in the future

The strongest candidate doesn’t always get the job.  The candidate that submits the strongest resume usually does.  Make sure that candidate is you.