Personal branding has been a catchphrase in the employment marketplace and job market for the past several years.
However, personal branding is just another way to say "reputation." Because essentially, your reputation is what people think about you, and what people think about you is your personal brand. Specifically, what people about the experiences they've had with you constitutes your personal brand.
As you might imagine, your reputation - or personal brand - is integral to your success. Below are four benefits of building and then maintaining a positive professional reputation:
#1 - Increased job security
Employees with a stellar reputation are less likely to be laid off. It's not impossible for them to lose their job, mind you, it's just less likely. That's because those employees with less than stellar reputations are typically the ones that management believes they can do without.
#2 - More likely to be chosen for important projects and assignments
Managers are more willing to give critical assignments to those employees with positive reputations. That's because they know they can trust those employees to get the job done and also get the job done right. This is a sign that management believes you are a valuable employee, which is exactly the type of employee you want to be.
#3 - Better chance for a promotion and/or a raise
If you want to advance through the organization, this is the way to do it. In addition, it's the way to secure more compensation for the work that you're doing. Anybody who is serious about their job and serious about their career is probably interested in getting a promotion and a raise. Your professional reputation is one of the deciding factors in whether or not you receive them.
#4 - Better options for future employment opportunities
Let's not forget the future, shall we? After all, unless you plan on staying at your current employer until you retire, then you'll be working for another organization eventually. It's just a matter of time, and you want to be 100% prepared when that time comes.
Whatever you want to call it, your reputation or your personal brand, what people think of you does matter in the professional setting. This is especially the case if the people in question have control or influence over what can happen to you in that setting.
So strive to build (and maintain) the best reputation possible in the workplace.
If you are currently seeking a new job, Time Staffing's team of qualified staffing specialists offers assistance to job seekers in the light industrial and clerical fields. We prep candidates thoroughly by answering their questions and addressing their concerns.
Earlier this year, Time Staffing won ClearlyRated's Best of Staffing Client and Talent Awards for providing superior service to their clients and candidates. ClearlyRated's Best of Staffing Award is the only award in the U.S. and Canada that recognizes staffing agencies that have proven superior service quality based entirely on ratings provided by their clients and job candidates. Time Staffing received satisfaction scores of 9 or 10 out of 10 from 75.4% of their placed talent, significantly higher than the industry's average of 45%.
Are you currently engaged in a job search? Then Time Staffing can help!
Contact us today to find out about the employment opportunities that are available in your chosen field.
Time Staffing Inc.